Digital Empowerment Module

Lesson 5: Time for Action!

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A Plan for Change!

TELL YOUR STUDENTS

In some of the other learning experiences connected to civic and political engagement that we have completed together, we explored different skills and ideas that can be useful for becoming advocates for change.

We have identified issues that affect your communities and learned about specific networking and media tools to implement positive change.

Now, it is time to bring these ideas together and plan your own advocacy campaign from start to finish!

CLASS INTERACTION

Optional: Present a current and youth-relevant advocacy campaign aligned with your/students’ local/regional context. The websites TAYO Awards, We The Youth Vote, and Youth Strike 4 Climate Philippines might serve as sources of inspiration if you are uncertain which campaign to select. Feel free to project the campaign’s website on a projection screen as you describe it.

Assignment

TELL YOUR STUDENTS

Create a write-up outlining an advocacy campaign you would like to run in your community. You can include the text you wrote in some of the previous learning experiences. For example, you might incorporate information about the issue that you want to address or an explanation about why a pop culture character you have chosen for your campaign aligns with your advocacy goals. Work together in small groups to brainstorm and develop your campaign plan. You will have 45 minutes to design your campaign.

Please answer the following questions:

• What is the issue you want to address?
• What community does this affect?
• How do you want to address this issue?
• What media platforms will you use to raise awareness around your cause? In what ways?
• Is there a pop culture character you would like to use for your campaign? How so?
• Who will be in your support network?
• What hashtag would you create for your campaign?
• What is the timeline for your campaign?

Feel free to develop your ideas on the Advocacy Campaign Worksheet or on a separate piece of paper.

Pass out the Advocacy Campaign Worksheet to students.

CLASS INTERACTION

Now, in pairs, you will share your advocacy campaign write-up. Talk with your partner about the aspect of your campaign that you are the most excited about!

Allow students 20 minutes to share their campaign.

Congrats!
You've finished the lesson.

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